reDesign.Against the average. Product and brand design studio

We design products, websites, and brands for founders and product teams, then build them in code, so what you approve is what ships.

The studio

We are a small, senior team inside Reveriext. We design the way the product will actually run, in the browser, with Claude as our second pair of hands, and we live with our decisions because most of what we design, we also operate.

What we do

  1. Product design

    We design SaaS products end to end: research, flows, interface, and the design system underneath. You get a first release your engineers can build from, and a system that keeps the next ten releases consistent.

    • Research and user flows
    • Navigation and structure
    • Interface and interaction design
    • A design system with tokens and components
    Explore Product design
  2. Design systems

    We turn a drifting interface into one source of truth: tokens, components, and rules, documented in Storybook and shipped as packages. New screens start finished instead of from a blank file.

    • An audit of where your interface drifts, with counts
    • Design tokens for color, type, spacing, and motion
    • Components built in code and documented in Storybook
    • Rules for when to use what
    Explore Design systems
  3. Websites

    We design and build marketing sites with an admin your team can run without code. Fast, accessible, and written to be understood in one read.

    • Positioning and site map
    • A visual system made for you, not a template
    • Copy and a voice guide
    • Motion and interaction
    Explore Websites
  4. Brand identity

    We find the mark, the type, and the color that carry a company from pitch deck to product. One idea, tested at every size before it ships.

    • Name exploration, if you need it
    • Logo, logomark, and wordmark
    • Color and type system
    • Brand guidelines your team will use
    Explore Brand identity
  5. Teardown

    A senior designer reviews your brand, site, or product and gives you a ranked list of what to fix first.

    • A recorded walkthrough of what we found
    • A ranked list of fixes, each with its effort and impact
    • A review call
    • A scoped next step, if you want one
    Explore Teardown

How we engage

Every name here, designed by us.

Products we run and companies we work with. Each one opens its case study.

Every launch, its own face.

Sites for our clients and for the products we run. Each one looks like itself.

Selected work

  • Two Company OS home screens from one HDL composition, in two brand themes, on indigoProduct

    Company OS : Humanely’s company apps and member portal, connected by a shared interface system

  • The Keep app journal and board screens on amberProduct

    Keep app : A project workspace that people and their AI agents share

  • The Ive GTM home with its newest deck and collateralProduct

    Ive : A workspace for brand, knowledge, and marketing

Why reDesign

We don't hand over pictures of a product. We hand over the product.

  • 9Products, sites, and brands designed
  • 208Stable modules in the design system we built
  • 1Team that designs and builds, so nothing is lost in handoff
  • WeeklyYou review the real thing in your browser
  • 100%Of the code and files are yours at handover

Trusted by our clients

  • Project note

    Service cards, registration details, and landscape imagery share a defined palette and type hierarchy across the website.

    Yellowstone Advisors
  • Project note

    Company OS connects company administration and member tasks through shared controls, navigation, and role-specific layouts.

    Humanely
  • Project note

    The horizon sign connects the identity’s monochrome lockups with the website’s photography, diagrams, and motion.

    Ortellis
  • Project note

    The website connects illustrated attack paths with a proof presentation that includes findings, misses, and false positives.

    Vulkro
  • Project note

    Five working directions informed the website’s headline hierarchy, product films, and shared page structure.

    Keep

The design practice of Reveriext.

Read about reDesign

Outside the case studies.

What our designers write down, and what we try out between projects.

  • The member portal backdrop at dawn: an illustrated Golden Gate sceneThe member portal backdrop at noon: an illustrated Golden Gate sceneThe member portal backdrop at dusk: an illustrated Golden Gate sceneThe member portal backdrop at night: an illustrated Golden Gate scene

    System

    Day-to-night portal backdrop

  • Motion

    Truchet tile animation

  • August pay widget, light themeAugust pay widget, dark theme

    Interface

    Pay chart widget, light and dark

  • Keynote direction, home pageKeynote direction, Company OS case study

    Exploration

    Black-stage site direction

    1. Ortellis in a heavy lowercase grotesk, white on black, with a yellow-to-blue sphere as the dot of the i
    2. Ortellis wordmark in white spaced capitals on black, with a three-bar E
    3. Ortellis wordmark in white spaced capitals on black, round 04
    4. Ortellis wordmark in white spaced capitals on black, round 10
    5. Ortellis wordmark in black spaced capitals on white, round 11
    6. Ortellis wordmark in black spaced capitals on white, round 20
    7. Final Ortellis logo: an open ring over a solid half-disc, cut by a tapering horizon line, above the wordmark, white on black

    Exploration

    Wordmark rounds 01–20

  • Motion

    App screens scroll loop

View the whole Playground45

FAQ

reDesign is the design studio at Reveriext. We design brands, websites, and products for founders and product teams. reLabs, Reveriext’s engineering team, builds them, or we hand them to your engineers. We designed Humanely, Keep, Vulkro, and Ive, our own products, the same way.

Founders getting ready to launch or raise. Product teams whose interface has outgrown its first version. Marketing leads whose brand, site, and product have drifted apart.

Most people start with a Teardown: a senior review and a ranked list of what to fix. If you already know what you need, send us a brief and we’ll reply.

It depends on the scope. We give you a schedule once the scope is agreed, and we review progress with you every week.

Claude is Anthropic’s AI model. Our designers use it, and its coding tool, Claude Code, to draft variations, turn approved designs into code, and run checks such as contrast and token use. Our designers make every decision and review every change before you see it. Claude doesn’t choose a direction or ship anything on its own.

Start with one review.

A Teardown reviews your brand, site, or product and ranks what to fix first.